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As a Chief Operating Officer (COO) in the horticulture industry, your role is all about ensuring smooth operations. From managing inventory and labor to navigating unpredictable weather and seasonal demands, your ability to maintain efficiency and agility directly impacts your organization’s success. But achieving operational excellence in such a complex environment requires more than intuition…

For CFOs in the horticulture industry, financial leadership requires more than just balancing budgets. Seasonal revenue cycles, rising labor costs, and unpredictable market conditions demand strategic foresight and adaptability. But without accurate, real-time insights, even the most experienced CFOs can struggle to allocate resources effectively, identify inefficiencies, or anticipate cash flow challenges. The key to…